
Be Tobacco Free Kit
Be Tobacco Free is an evidence-based educational program designed to prevent young people in grades 5 – 9 from using tobacco in any form, including cigarettes and smokeless tobacco.
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R.J. Reynolds Tobacco Company holds as one of its guiding principles and beliefs that minors should never use tobacco products. As part of its efforts to prevent tobacco use among minors, the company has funded youth smoking prevention programs which address three key audiences:
- Educators of students in grades 5-9, (the ages during which experimentation begins for many behaviors, including tobacco use) to provide tools to help persuade youth to be tobacco free.
- Parents and Grandparents, to help them communicate a youth tobacco prevention message to their children/grandchildren; and
- Retailers, to help them comply with minimum-age laws.
Parents & Grandparents
As a parent, guardian or grandparent, you already know how important it is to communicate with your child. The more you talk with your child about a wide range of issues - schoolwork, friends, sports, etc. - the easier it is to talk about specific topics such as tobacco prevention. According to research, children who know that their parents don't want them to use tobacco are less likely to do so. By communicating regularly with your child about peer pressure, health consequences and factors that contribute to experimenting with and using tobacco, and ways to avoid use, you can positively impact their decision to be tobacco free.



